Think Experience
Fiona Murcott
Think Business Solutions founder and director Fiona Murcott has almost 30 years’ experience in marketing, communication and journalism. This includes inhouse management roles with blue-chip companies such as BHP Billiton and Thiess; and since 2004, a successful consultancy that services a diverse range of prestigious, repeat-business clients. For the past 17 years, Fiona has been providing business-development, marketing, communication and stakeholder-engagement programs that positively impact her clients’ target audiences and bottom lines. Across the arts, aviation, construction, engineering, environmental science, government, interior design, not-for-profit, property, rail, resources and recruitment sectors, Fiona has successfully delivered:
- Business-development strategy, including research, client relationship and contact database management
- Marketing strategy and campaigns, including brand development, advertising and direct marketing, and high-level marketing collateral such as brochures, speeches, presentations, award submissions, audio visual materials and sales displays
- Online content development and project management, including social-media management
- Tender management, coordination, writing and editing
- National, state and community-targeted media campaigns
- Crisis and issues management strategy and hands-on support, including media coordination
- Public relations and communication strategies, including stakeholder and media relations programs
- Stakeholder engagement strategy, consultation planning and implementation, community liaison (including experience in promoting Indigenous participation) and sponsorship management
- Social impact assessment and management, and community reference group coordination
- Stakeholder-targeted entertainment, including community and customer events, and media launches.
Amanda Leacy
Senior Advisor – Marketing, Communication and Place Making Amanda Leacy is a seasoned communication and marketing executive with an extensive experience in the property, construction, resources and events industries. During the past 20 years, she has worked for multi-national and ASX organisations including Thiess, Sanctuary Cove and FKP Property Group, as well as for local and state governments. Through managing multi-million dollar marketing, media and sponsorship campaigns, and developing and implementing highly sensitive public and private community engagement programs, Amanda has accumulated broad experience in:
- Marketing and communication strategy
- Brand management
- Market research
- Customer relations
- Place making, including Brisbane’s now-famous Eat Street Markets
- Advertising and media management
- Direct marketing
- Web and e-marketing
- Sponsorship management
- Community engagement and stakeholder liaison
- Events management.