Think Experience

Think Experience

Fiona Murcott

Think Business Solutions founder and director Fiona Murcott has almost 30 years’ experience in marketing, communication and journalism.  This includes inhouse management roles with blue-chip companies such as BHP Billiton and Thiess; and since 2004, a successful consultancy that services a diverse range of prestigious, repeat-business clients.  For the past 17 years, Fiona has been providing business-development, marketing, communication and stakeholder-engagement programs that positively impact her clients’ target audiences and bottom lines. Across the arts, aviation, construction, engineering, environmental science, government, interior design, not-for-profit, property, rail, resources and recruitment sectors, Fiona has successfully delivered:

  • Business-development strategy, including research, client relationship and contact database management
  • Marketing strategy and campaigns, including brand development, advertising and direct marketing, and high-level marketing collateral such as brochures, speeches, presentations, award submissions, audio visual materials and sales displays
  • Online content development and project management, including social-media management
  • Tender management, coordination, writing and editing
  • National, state and community-targeted media campaigns
  • Crisis and issues management strategy and hands-on support, including media coordination
  • Public relations and communication strategies, including stakeholder and media relations programs
  • Stakeholder engagement strategy, consultation planning and implementation, community liaison (including experience in promoting Indigenous participation) and sponsorship management
  • Social impact assessment and management, and community reference group coordination
  • Stakeholder-targeted entertainment, including community and customer events, and media launches.

Amanda Leacy

Senior Advisor – Marketing, Communication and Place Making Amanda Leacy is a seasoned communication and marketing executive with an extensive experience in the property, construction, resources and events industries. During the past 20 years, she has worked for multi-national and ASX organisations including Thiess, Sanctuary Cove and FKP Property Group, as well as for local and state governments. Through managing multi-million dollar marketing, media and sponsorship campaigns, and developing and implementing highly sensitive public and private community engagement programs, Amanda has accumulated broad experience in:

  • Marketing and communication strategy
  • Brand management
  • Market research
  • Customer relations
  • Place making, including Brisbane’s now-famous Eat Street Markets
  • Advertising and media management
  • Direct marketing
  • Web and e-marketing
  • Sponsorship management
  • Community engagement and stakeholder liaison
  • Events management.

Fiona and Amanda have been working together on a broad range of projects for the past two decades.

 
Experience

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